Cross-Platform Livestreaming Made Easy: Engagement Tools for Every Brand & Organization

​Livestreaming has become one of the most powerful ways to connect with audiences, no matter where they’re watching. Effi makes that connection smarter, easier, and way more interactive. With AI-powered analytics and real-time audience engagement tools, Effi turns every livestream into a dynamic, can’t-miss experience. With cross-platform livestreaming at its core, Effi helps you meet your audience wherever they are.

Go live everywhere, all at once

With Effi’s browser-based studio, cross-platform livestreaming is simple. You can simulcast to multiple channels at once like YouTube Live, Facebook Live, Twitch, and more, with ease. That means your message reaches more people without doubling your effort. And because Effi keeps all your engagement data in one place, you get a clear picture of how your audience is responding across platforms.

The interface is designed to be intuitive, so managing a stream feels simple, not stressful. Whether you’re running a brand campaign, hosting a virtual event, or streaming political content, Effi helps you save time and stay focused on what matters: connecting with your audience.

Engagement that goes beyond views

Effi’s unified chat system brings conversations from multiple platforms into one feed, making it easy to interact with everyone in real time. Add in polls, trivia, and audience reactions, and your stream instantly feels more like a community than a broadcast.

This two-way interaction keeps viewers involved from start to finish—and turns passive watchers into active participants.

Smarter insights, better decisions

Effi’s analytics dashboard gives you more than just vanity metrics. You’ll see cross-platform performance, audience sentiment, and segmentation that help you understand what your viewers actually want.

Armed with these insights, you can fine-tune your content, experiment with new approaches, and keep making each livestream more relevant and impactful.

Built for your world

• Politics: Rally supporters, fundraise in real time, and mobilize voters with built-in campaign tools designed to make livestreams a powerful extension of your strategy.
  
• Marketing: Launch products, host live Q&As, and build hype with interactive features that keep customers engaged and excited to buy.
  
• Media: Create interactive shows, bring live reporting to multiple platforms at once, and give audiences a front-row seat to the action, while keeping conversations unified.
  
• Nonprofits: Drive donations, spotlight your mission, and bring supporters together in real time with tools that make fundraising feel personal and engaging.
  

The bottom line

Effi is reimagining what livestreaming can be: professional, interactive, and powered by data. Whether you’re streaming for politics, marketing, media, or nonprofits, Effi gives you the tools to reach more people, spark real engagement, and create livestreams that stick.

👉 Learn more about what Effi can do for you on our website.